A strategy agency built for high-stakes decisions.
For nearly a decade, YCTC has helped leaders win elections, build reputations, and shape policy — combining campaign instinct with the discipline of data, technology, and design.
We don’t just advise. We build and run.
Most agencies stop at the deck. We stay through delivery — in war rooms, on the ground, and in the analytics — until the result is on the board.
That blend of creativity, technology, and field execution is why organisations trust us with the decisions that matter most: campaigns that can’t be lost, reputations that can’t be risked, and policy that has to hold up.
War room · PatnaFour principles, no exceptions.
Evidence over instinct
Every recommendation is backed by research and data. Gut feel informs; numbers decide.
Built to deliver
Strategy is only as good as its execution. We measure ourselves on what ships and moves.
Discretion as default
High-stakes work demands confidentiality. What happens in the war room stays there.
Outcomes we can measure
We define success in numbers at the start — then hold ourselves to hitting them.
The people behind the work.
A founding team that blends political strategy, operations, and commercial discipline.
Anurag Pratap Singh
Sets the firm’s strategic direction across political and corporate mandates.
Aaditya Narayan Ojha
Runs delivery — turning strategy into disciplined, on-ground execution.
Sandeep Sharma
Leads commercials, campaigns, and the firm’s political-strategy practice.
Kundan Kumar
Drives operations and client partnerships across the firm’s practice areas.
A decade in the making.
YCTC is founded
Started with a simple conviction: strategy is worth little without the discipline to execute it.
Into the field
Expanded from communications into full political campaign management and voter analytics.
Public-sector mandates
Began work with PSUs and government programmes, including renewable-energy scheme outreach.
National elections
Supported Lok Sabha and multi-state assembly campaigns across research, messaging, and digital.
A full-spectrum agency
Eight practice areas under one roof — recognised by DPIIT and trusted across sectors.
Registered, recognised, accountable.
Bring us the hard problem.
The mandate others find too complex is usually the one we’re built for.